Content, not clutter.

We're enormously proud of our work. We've been creating and managing sponsorships on behalf of some of the world's leading brands since we launched in 1984. Our award-winning work has earned us an unrivalled client base and over 30 blue chip industry awards.

Case Studies



Blog

All 4 Win and Win 4 All
By Jonathan | May 24th, 2013 | Olympics, Sponsorship, Premier League, NFL, NBA, technology, Olympic Games, MLS, Microsoft, rightsholder

Microsoft have had a big week. Tuesday saw the global unveil of the Xbox One – for the uninitiated, the successor to the company’s Xbox 360, and natural rival to Sony’s forthcoming Playstation...

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Is sponsorship really all about 'gratitude'?
By Carsten | May 21st, 2013 | Sponsorship, Advertising, Consultancy, IEG 2013, Gratitude

In her opening session of the IEG Conference, Laren Ukman said something which really jumped out at me. She said that the biggest advantage sponsorship has over other forms of marketing is the...

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How to buy friends and influence no one
By Rob Guppy | May 20th, 2013 | Sponsorship, Branded content, Brand marketing, Twitter, Social Media, brand communication, Participation, Followers

On a recent Monday morning, I made the questionable decision to buy myself some followers on Twitter. Egged on by a colleague and a feeling of intrigue, I plugged in my details and purchased...

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Synergy

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