


Royal Salute - the prestige Scotch whisky brand - engaged Synergy in 2011 to assist with Guest Management at their events. The highly prestigious and luxury brand requires programmes to reflect the VIP guests in attendance, to include the management of all logistics from travel to accommodation, fine dining and bespoke requests.
To find out more about what we do for Royal Salute, have a look at our case studies.

In her opening session of the IEG Conference, Laren Ukman said something which really jumped out at me. She said that the biggest advantage sponsorship has over other forms of marketing is the...
On a recent Monday morning, I made the questionable decision to buy myself some followers on Twitter. Egged on by a colleague and a feeling of intrigue, I plugged in my details and purchased...
by Bruno Scartozzoni and Guilherme Guimarães Inevitably, the international headlines about Brazil tend to focus on our remarkable social and economic development over the last twenty years, but...

