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	<title>Synergy Blog &#187; The Arts</title>
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		<title>Synergy Loves&#8230; ASOS: The Urban Tour</title>
		<link>http://www.synergy-sponsorship.com/blog/20111013/synergy-loves-asos-the-urban-tour/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20111013/synergy-loves-asos-the-urban-tour/#comments</comments>
		<pubDate>Thu, 13 Oct 2011 11:06:07 +0000</pubDate>
		<dc:creator>Emily Waring</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Branded content]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[Default]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Fashion]]></category>
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		<category><![CDATA[Sponsorship]]></category>
		<category><![CDATA[Sport]]></category>
		<category><![CDATA[Synergy]]></category>
		<category><![CDATA[Synergy Loves]]></category>
		<category><![CDATA[Synopsis]]></category>
		<category><![CDATA[Television]]></category>
		<category><![CDATA[The Arts]]></category>
		<category><![CDATA[Viral Marketing]]></category>
		<category><![CDATA[Digital marketing]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[London Fashion Week]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/20110926/</guid>
		<description><![CDATA[What happened? Online fashion retailer ASOS has continued its pioneering digital approach by utilising urban culture to promote its new 2011 Autumn/Winter menswear collection. Through a new online experience, the ASOS Urban Tour uses an interactive platform to showcase its latest range, by zooming in on a variety of street performers including skaters, dancers and [...]]]></description>
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		<title>Synergy loves&#8230; The Museum of Me &#8211; by Intel</title>
		<link>http://www.synergy-sponsorship.com/blog/20110617/synergy-loves-the-museum-of-me-and-you-and-you/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20110617/synergy-loves-the-museum-of-me-and-you-and-you/#comments</comments>
		<pubDate>Fri, 17 Jun 2011 17:55:15 +0000</pubDate>
		<dc:creator>Dominic Curran</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Art & Design]]></category>
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		<category><![CDATA[Default]]></category>
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		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Synergy]]></category>
		<category><![CDATA[Synergy Loves]]></category>
		<category><![CDATA[The Arts]]></category>
		<category><![CDATA[Viral Marketing]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/?p=8120</guid>
		<description><![CDATA[When I was eight years old, my Dad took me on my first museum outing &#8211; the Imperial War Museum in London &#8211; and a day climbing over and into tanks and cannons was as close to boyhood nirvana as it got. Ever since then, I’ve had a borderline obsession with museums. From dinosaurs to [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Synopsis, May 2011 – is content really King?</title>
		<link>http://www.synergy-sponsorship.com/blog/20110518/synopsis-may-2011-%e2%80%93-is-content-really-king/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20110518/synopsis-may-2011-%e2%80%93-is-content-really-king/#comments</comments>
		<pubDate>Wed, 18 May 2011 18:29:51 +0000</pubDate>
		<dc:creator>Ben Wilkinson</dc:creator>
				<category><![CDATA[Branded content]]></category>
		<category><![CDATA[Content]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Sponsorship]]></category>
		<category><![CDATA[Sponsorship consultancy]]></category>
		<category><![CDATA[Sponsorship consultants]]></category>
		<category><![CDATA[Sport]]></category>
		<category><![CDATA[Synergy]]></category>
		<category><![CDATA[Synopsis]]></category>
		<category><![CDATA[The Arts]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/?p=7610</guid>
		<description><![CDATA[Recently, royalty has been back on the agenda in a big way &#8211; the Wedding of the Duke and Duchess of Cambridge having engaged the nation &#8211; and this got me thinking about another monarchy-related expression: content is King. If I were to say content is King, I certainly wouldn&#8217;t be the first, and most [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>In defence of cheerleading</title>
		<link>http://www.synergy-sponsorship.com/blog/20101006/in-defence-of-cheerleading/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20101006/in-defence-of-cheerleading/#comments</comments>
		<pubDate>Wed, 06 Oct 2010 08:35:01 +0000</pubDate>
		<dc:creator>Lucie Bartlett</dc:creator>
				<category><![CDATA[American football]]></category>
		<category><![CDATA[Olympics]]></category>
		<category><![CDATA[The Arts]]></category>
		<category><![CDATA[AEC]]></category>
		<category><![CDATA[Alan Coren]]></category>
		<category><![CDATA[Ascension Eagles Cheerleaders]]></category>
		<category><![CDATA[Cheerleading]]></category>
		<category><![CDATA[childhood obesity]]></category>
		<category><![CDATA[Dance]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[Giles Coren]]></category>
		<category><![CDATA[Gold Rush]]></category>
		<category><![CDATA[IOC]]></category>
		<category><![CDATA[New Orleans Saints]]></category>
		<category><![CDATA[NFL]]></category>
		<category><![CDATA[Saintsations]]></category>
		<category><![CDATA[San Francisco 49ers]]></category>
		<category><![CDATA[Sport]]></category>
		<category><![CDATA[Stingray Allstars]]></category>
		<category><![CDATA[The Guardian]]></category>
		<category><![CDATA[Victoria Coren]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/?p=5380</guid>
		<description><![CDATA[The team at Synergy Towers is currently emersing themselves in a healthy dose of Americana. We&#8217;re gearing up for the annual NFL International Series fixture at Wembley at the end of this month and all the excitement that game week brings. We have a growing guest-list of American folks flying over to support the fixture [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Elephant(s) in The City</title>
		<link>http://www.synergy-sponsorship.com/blog/20100622/elephants-in-the-city/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20100622/elephants-in-the-city/#comments</comments>
		<pubDate>Tue, 22 Jun 2010 17:43:35 +0000</pubDate>
		<dc:creator>Stephanie Branston</dc:creator>
				<category><![CDATA[Alcohol]]></category>
		<category><![CDATA[Digital marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Sponsorship]]></category>
		<category><![CDATA[The Arts]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/?p=4093</guid>
		<description><![CDATA[About five years ago, try as I might to find an elephant in London to take part in a PR photo stunt we were organising, there was none available. Our need was great &#8211; promote the Chivas World Elephant Polo Championships due to be held that November in Nepal. Scotland were at the time, defending World [...]]]></description>
		<wfw:commentRss>http://www.synergy-sponsorship.com/blog/20100622/elephants-in-the-city/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>‘Andy Warhol was wrong. I got an hour’</title>
		<link>http://www.synergy-sponsorship.com/blog/20091014/%e2%80%98andy-warhol-was-wrong-i-got-an-hour%e2%80%99/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20091014/%e2%80%98andy-warhol-was-wrong-i-got-an-hour%e2%80%99/#comments</comments>
		<pubDate>Wed, 14 Oct 2009 16:30:36 +0000</pubDate>
		<dc:creator>Stephanie Branston</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Communications]]></category>
		<category><![CDATA[Flash mobbing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[The Arts]]></category>
		<category><![CDATA[Antony Gormley]]></category>
		<category><![CDATA[One & Other]]></category>
		<category><![CDATA[Trafalgar Square plinth]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/?p=2520</guid>
		<description><![CDATA[So there it is, all over. 100 days and 2400 people later; today marks the final day of Antony Gormley’s live art installation ‘One &#38; Other’. 34,520 people applied; 1208 men and 1192 women aged between 16 and 84 were randomly selected to take part. People from every walk of life from across the UK, [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>A Chivas Experience in Paris</title>
		<link>http://www.synergy-sponsorship.com/blog/20090604/a-chivas-experience-in-paris/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20090604/a-chivas-experience-in-paris/#comments</comments>
		<pubDate>Thu, 04 Jun 2009 09:06:33 +0000</pubDate>
		<dc:creator>Synergy</dc:creator>
				<category><![CDATA[Alcohol]]></category>
		<category><![CDATA[Film]]></category>
		<category><![CDATA[Sponsorship]]></category>
		<category><![CDATA[The Arts]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/?p=1024</guid>
		<description><![CDATA[  It’s one of those projects that all of us ladies dream of… spending two weeks on an event in Paris working on the Chivas Regal brand collaboration with celebrated French designer, Christian Lacroix.    Using their sponsorship of the Cannes Film Festival as a platform to launch their latest designer collaboration to the media, [...]]]></description>
		<wfw:commentRss>http://www.synergy-sponsorship.com/blog/20090604/a-chivas-experience-in-paris/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>3D or not 3D (that is the question)</title>
		<link>http://www.synergy-sponsorship.com/blog/20090601/3d-or-not-3d-that-is-the-question/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20090601/3d-or-not-3d-that-is-the-question/#comments</comments>
		<pubDate>Mon, 01 Jun 2009 15:42:53 +0000</pubDate>
		<dc:creator>Jonathan Izzard</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Default]]></category>
		<category><![CDATA[Film]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[The Arts]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/?p=967</guid>
		<description><![CDATA[Isn’t it always the way: you wait a lifetime to see a film in 3D about a hero named Bolt, and then two come along in a matter of months. Granted one was the John Travolta-voiced Disney blockbuster, whilst the other was footage of the all-conquering Olympian Usain Bolt smashing another world record at the [...]]]></description>
		<wfw:commentRss>http://www.synergy-sponsorship.com/blog/20090601/3d-or-not-3d-that-is-the-question/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Take Hart in London’s very own ‘Morph Mob’</title>
		<link>http://www.synergy-sponsorship.com/blog/20090303/take-hart-in-london%e2%80%99s-very-own-%e2%80%98morph-mob%e2%80%99/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20090303/take-hart-in-london%e2%80%99s-very-own-%e2%80%98morph-mob%e2%80%99/#comments</comments>
		<pubDate>Tue, 03 Mar 2009 11:32:37 +0000</pubDate>
		<dc:creator>Stephanie Branston</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Flash mobbing]]></category>
		<category><![CDATA[Television]]></category>
		<category><![CDATA[The Arts]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/?p=435</guid>
		<description><![CDATA[In one of the most touching tributes to celebrate the life of children’s TV presenter Tony Hart, over 200 fans gathered outside London’s Tate Modern at the weekend. In recognition of Tony’s much-loved sidekick, the animated character Morph, a flash-mob of plasticene Morphs were displayed on the Southbank, drawing in large crowds throughout the day. [...]]]></description>
		<wfw:commentRss>http://www.synergy-sponsorship.com/blog/20090303/take-hart-in-london%e2%80%99s-very-own-%e2%80%98morph-mob%e2%80%99/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>A Banksy for 1p? This credit crunch must be serious</title>
		<link>http://www.synergy-sponsorship.com/blog/20090302/a-banksy-for-1p-this-credit-crunch-must-be-serious/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20090302/a-banksy-for-1p-this-credit-crunch-must-be-serious/#comments</comments>
		<pubDate>Mon, 02 Mar 2009 13:24:34 +0000</pubDate>
		<dc:creator>Stephanie Branston</dc:creator>
				<category><![CDATA[Alcohol]]></category>
		<category><![CDATA[The Arts]]></category>
		<category><![CDATA[Banksy]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/?p=430</guid>
		<description><![CDATA[I&#8217;ve never quite got all the hype around Banksy, the pseudo-anonymous British graffiti artist with an international reputation for his artwork. However, I still like the idea of owning one of his prints especially for the attractive investment of 1p. Thanks to a promotion running with Brahma beers just now, that dream could become a reality, all [...]]]></description>
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