Already Marketing’s Sponsorship Agency of the Year for 2009, Synergy added another coveted gong last night when we won the Hollis Sponsorship Consultancy of the Year award.

Great excitement and a few sore heads this morning, but the feeling of pride in the agency and in the quality of our work far outweighs the hangovers.
Now in their 16th year, the Hollis Sponsorship Awards are a stalwart of the industry and, over the years, we have notched up a grand total of 26 Hollis awards. But, this latest award is our proudest as it is testament to the fact that 2009 was our best year yet.
It was our 25th anniversary; a year of celebration but, more importantly, of change. Against a background of economic crisis, the year started out with some uncertainties. But we decided to embrace change wholeheartedly - in the way we thought and the way we creatively activated. And it worked. Last year we had nine new business wins as the market place recognised our industry leading position. Most importantly, we put digital at the heart of our thinking, whilst drawing on some of the best thinking from our fellow Engine companies.
The result was that we produced some exciting, creative and quality work for our clients and it was pleasing to see that one of our clients, Betfair, won the Hollis Award for the best use of PR in a Sponsorship Campaign for its Fan v Fan Ashes Campaign.
Of course the truth is that behind great campaigns and a great company is one thing - great staff. Have a look at the short film to hear about 2009 from our people in their own words.
By Karen Earl on March 10th, 2010
Tags: Default, Sponsorship, Sponsorship consultancy, Synergy










