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	<title>Synergy Blog &#187; Flash mobbing</title>
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	<description>The Sponsor&#039;s Consultancy</description>
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		<title>Experiential Marketing in 2012: Trends, Tech and Trailblazers</title>
		<link>http://www.synergy-sponsorship.com/blog/20120125/experiential-marketing-in-2012-trends-tech-and-trailblazers/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20120125/experiential-marketing-in-2012-trends-tech-and-trailblazers/#comments</comments>
		<pubDate>Wed, 25 Jan 2012 15:18:16 +0000</pubDate>
		<dc:creator>Lisa Parfitt</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Branded content]]></category>
		<category><![CDATA[Content]]></category>
		<category><![CDATA[Digital marketing]]></category>
		<category><![CDATA[Experiential marketing]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Flash mobbing]]></category>
		<category><![CDATA[London 2012]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Synopsis]]></category>
		<category><![CDATA[Olympic sponsorship]]></category>
		<category><![CDATA[Olympics]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Sponsorship]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/20120124/</guid>
		<description><![CDATA[In a year of huge cultural, historical and sporting relevance, brands will be (and already are) fighting for ‘white space’ and unique ways to engage with the British public. During this very busy year the strategy and tactics that brands choose are critical, which is why we decided to use this Synopsis to look at [...]]]></description>
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		<title>‘Andy Warhol was wrong. I got an hour’</title>
		<link>http://www.synergy-sponsorship.com/blog/20091014/%e2%80%98andy-warhol-was-wrong-i-got-an-hour%e2%80%99/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20091014/%e2%80%98andy-warhol-was-wrong-i-got-an-hour%e2%80%99/#comments</comments>
		<pubDate>Wed, 14 Oct 2009 16:30:36 +0000</pubDate>
		<dc:creator>Stephanie Branston</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Communications]]></category>
		<category><![CDATA[Flash mobbing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[The Arts]]></category>
		<category><![CDATA[Antony Gormley]]></category>
		<category><![CDATA[One & Other]]></category>
		<category><![CDATA[Trafalgar Square plinth]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/?p=2520</guid>
		<description><![CDATA[So there it is, all over. 100 days and 2400 people later; today marks the final day of Antony Gormley’s live art installation ‘One &#38; Other’. 34,520 people applied; 1208 men and 1192 women aged between 16 and 84 were randomly selected to take part. People from every walk of life from across the UK, [...]]]></description>
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		<title>Flash mob marketing &#8211; T-Mobile and NY400</title>
		<link>http://www.synergy-sponsorship.com/blog/20090407/flash-mob-marketing-t-mobile-and-ny400/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20090407/flash-mob-marketing-t-mobile-and-ny400/#comments</comments>
		<pubDate>Tue, 07 Apr 2009 12:41:33 +0000</pubDate>
		<dc:creator>Ben Wilkinson</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Brand marketing]]></category>
		<category><![CDATA[Branded content]]></category>
		<category><![CDATA[Digital marketing]]></category>
		<category><![CDATA[Experiential marketing]]></category>
		<category><![CDATA[Flash mobbing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Television]]></category>
		<category><![CDATA[Viral Marketing]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/?p=469</guid>
		<description><![CDATA[I&#8217;ve been in plenty of creative meetings recently. Creative sessions to me are brilliant: lots of enthusiasm, energy, ideas and the best thing is you can&#8217;t be wrong (often!)  One of my favourite things is how fresh and innovative they can be. However, in the last year or so, one thing always seems to come [...]]]></description>
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		<title>Take Hart in London’s very own ‘Morph Mob’</title>
		<link>http://www.synergy-sponsorship.com/blog/20090303/take-hart-in-london%e2%80%99s-very-own-%e2%80%98morph-mob%e2%80%99/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20090303/take-hart-in-london%e2%80%99s-very-own-%e2%80%98morph-mob%e2%80%99/#comments</comments>
		<pubDate>Tue, 03 Mar 2009 11:32:37 +0000</pubDate>
		<dc:creator>Stephanie Branston</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Flash mobbing]]></category>
		<category><![CDATA[Television]]></category>
		<category><![CDATA[The Arts]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/?p=435</guid>
		<description><![CDATA[In one of the most touching tributes to celebrate the life of children’s TV presenter Tony Hart, over 200 fans gathered outside London’s Tate Modern at the weekend. In recognition of Tony’s much-loved sidekick, the animated character Morph, a flash-mob of plasticene Morphs were displayed on the Southbank, drawing in large crowds throughout the day. [...]]]></description>
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