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	<title>Synergy Blog &#187; Georgina Taylor</title>
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		<title>Synergy make sporting dreams come true, we really do&#8230;</title>
		<link>http://www.synergy-sponsorship.com/blog/20110617/synergy-make-sporting-dreams-come-true-we-really-do/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20110617/synergy-make-sporting-dreams-come-true-we-really-do/#comments</comments>
		<pubDate>Fri, 17 Jun 2011 17:40:44 +0000</pubDate>
		<dc:creator>Georgina Taylor</dc:creator>
				<category><![CDATA[Communications]]></category>
		<category><![CDATA[Consultancy]]></category>
		<category><![CDATA[Default]]></category>
		<category><![CDATA[Guinness]]></category>
		<category><![CDATA[Guinness Premiership]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Rugby]]></category>
		<category><![CDATA[Sponsorship]]></category>
		<category><![CDATA[Synergy]]></category>
		<category><![CDATA[Synopsis]]></category>
		<category><![CDATA[Betfair]]></category>
		<category><![CDATA[Guinness Club Together]]></category>
		<category><![CDATA[Old Trafford]]></category>
		<category><![CDATA[Twickenham]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/?p=8027</guid>
		<description><![CDATA[How often do you hear the words &#8216;once in a lifetime opportunity&#8217;? It can be a bit of a cliché but in fact there are certain things that really are once in a lifetime… This month Synergy has been working with clients GUINNESS and Betfair to offer rugby and football fans a dream come true [...]]]></description>
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		<title>Betfair Penalty Champions – Manchester United v FC Barcelona</title>
		<link>http://www.synergy-sponsorship.com/blog/20110128/betfair-penalty-champions-%e2%80%93-manchester-united-v-fc-barcelona/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20110128/betfair-penalty-champions-%e2%80%93-manchester-united-v-fc-barcelona/#comments</comments>
		<pubDate>Fri, 28 Jan 2011 15:46:39 +0000</pubDate>
		<dc:creator>Georgina Taylor</dc:creator>
				<category><![CDATA[Betfair]]></category>
		<category><![CDATA[Brand marketing]]></category>
		<category><![CDATA[David Beckham]]></category>
		<category><![CDATA[Event management service]]></category>
		<category><![CDATA[Experiential marketing]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Football]]></category>
		<category><![CDATA[Football Sponsorship]]></category>
		<category><![CDATA[Manchester United]]></category>
		<category><![CDATA[Sponsorship]]></category>
		<category><![CDATA[Sponsorship consultancy]]></category>
		<category><![CDATA[Sport]]></category>
		<category><![CDATA[Synergy]]></category>
		<category><![CDATA[UEFA Champions League]]></category>
		<category><![CDATA[Barcelona]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/?p=6261</guid>
		<description><![CDATA[This season Synergy was tasked to create a half time activity campaign using Betfair’s two football assets Manchester United and FC Barcelona.  With two of the world’s most famous clubs it surely wasn’t going to be hard to create an ultimate sporting experience&#8230; In September every £10 football bet placed on Betfair offered their customers [...]]]></description>
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		<title>Manchester United players enjoy a little Ryder Cup fever</title>
		<link>http://www.synergy-sponsorship.com/blog/20101005/manchester-united-players-enjoy-a-little-ryder-cup-fever/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20101005/manchester-united-players-enjoy-a-little-ryder-cup-fever/#comments</comments>
		<pubDate>Tue, 05 Oct 2010 12:43:19 +0000</pubDate>
		<dc:creator>Georgina Taylor</dc:creator>
				<category><![CDATA[Betfair]]></category>
		<category><![CDATA[Football]]></category>
		<category><![CDATA[Football Sponsorship]]></category>
		<category><![CDATA[Golf]]></category>
		<category><![CDATA[Manchester United]]></category>
		<category><![CDATA[Ryder Cup]]></category>
		<category><![CDATA[Sponsorship]]></category>
		<category><![CDATA[Sport]]></category>
		<category><![CDATA[Synergy]]></category>
		<category><![CDATA[Television audiences]]></category>
		<category><![CDATA[YouTube]]></category>
		<category><![CDATA[Anderson]]></category>
		<category><![CDATA[Darren Feltcher]]></category>
		<category><![CDATA[Fabio Da Silva]]></category>
		<category><![CDATA[Graeme McDowell]]></category>
		<category><![CDATA[John O'Shea]]></category>
		<category><![CDATA[Rafael Da Dilva]]></category>
		<category><![CDATA[Wes Brown]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/?p=5395</guid>
		<description><![CDATA[Torrential rain all week in Manchester, followed by one glorious sunny Thursday, meant only one thing&#8230;&#8217;The Betfair Player Challenges’ were in town and heading to Carrington. At 7.00am a combined team of Betfair and Synergy boarded the train at London Euston and headed to Carrington, Manchester United’s training ground. With the sun shining it was [...]]]></description>
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		<title>Engine girls give netball a bit of va va voom&#8230;</title>
		<link>http://www.synergy-sponsorship.com/blog/20100804/engine-girls-give-netball-a-bit-of-va-va-voom/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20100804/engine-girls-give-netball-a-bit-of-va-va-voom/#comments</comments>
		<pubDate>Wed, 04 Aug 2010 11:16:00 +0000</pubDate>
		<dc:creator>Georgina Taylor</dc:creator>
				<category><![CDATA[Default]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/?p=4499</guid>
		<description><![CDATA[One year on and another NABS netball tournament saw a new Engine netball team take to the courts in Battersea Park to try and live up to the high standards set last year. With a squad consisting of nine ladies from six of the different agencies within Engine, we took on the challenge of proving [...]]]></description>
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		<title>Leaving an Impression in Jeju</title>
		<link>http://www.synergy-sponsorship.com/blog/20090604/leaving-an-impression-in-jeju/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20090604/leaving-an-impression-in-jeju/#comments</comments>
		<pubDate>Thu, 04 Jun 2009 09:01:54 +0000</pubDate>
		<dc:creator>Georgina Taylor</dc:creator>
				<category><![CDATA[Alcohol]]></category>
		<category><![CDATA[Default]]></category>
		<category><![CDATA[Golf]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/?p=939</guid>
		<description><![CDATA[Golf, Ballantine’s, bagpipes, Korean drums and 35 mph winds: what a way to leave an impression. The second annual Ballantine’s Championship took place in April on Jeju Island in South Korea. With an elite line up of players confirmed, the arrival of Fred Couples, Ernie Els, Henrik Stenson, Lee Westwood and last year&#8217;s winner Graeme [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Shaun Edwards takes on Nottingham Casuals</title>
		<link>http://www.synergy-sponsorship.com/blog/20090325/shaun-edwards-takes-on-nottingham-casuals/</link>
		<comments>http://www.synergy-sponsorship.com/blog/20090325/shaun-edwards-takes-on-nottingham-casuals/#comments</comments>
		<pubDate>Wed, 25 Mar 2009 14:13:49 +0000</pubDate>
		<dc:creator>Georgina Taylor</dc:creator>
				<category><![CDATA[Alcohol]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[Event management service]]></category>
		<category><![CDATA[grass roots sport]]></category>
		<category><![CDATA[Guinness]]></category>
		<category><![CDATA[Guinness Premiership]]></category>
		<category><![CDATA[Rugby]]></category>
		<category><![CDATA[Guinness Club Together]]></category>

		<guid isPermaLink="false">http://www.synergy-sponsorship.com/blog/?p=454</guid>
		<description><![CDATA[Imagine the prospect of a rugby training session with a coach who is feared by players for his army style drills and envied by other coaches for the results he yields from his team. Guinness Club Together, a grassroots rugby initiative, gave one lucky club the chance to be put through their paces in a [...]]]></description>
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