I do like a good April Fool’s Day story. As it turns out, so do my colleagues within Engine Towers.

Synergy‘s Guinness spoof aftershave story that ran in this morning’s Metro was PR gold (I would say that…) but hats off to our advertising friends upstairs at WCRS who created BMW‘s gem of an April Fool’s Day advert for today’s press.

Anything that can simultaneously get me excited about the General Election AND make me want to buy a new car is all good in my book.

Love it.

By Stephanie Branston on April 1st, 2010

Tags: Advertising, Public relations

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