On Monday the Aviva Ocean Racing team took to the water again. This time there were no ocean crossings involved: it was all about recognising Dee Caffari’s phenomenal double world first achievement here in the heart of London. What better way than to bring her racing yacht Aviva down the Thames and open Tower Bridge in her honour?
Dee’s story captured the capital’s imagination and she was joined by BBC London, ITV London Tonight, the Daily Telegraph and the Square Mile’s daily free sheet City AM.
Dee took the chance to thank her supporters, loyal followers on the campaign website and her sponsor, Aviva. The international company’s 57,000 employees had the chance to follow Dee’s incredible journey around the world and 30 lucky London based staff were able to join the celebrations on Monday night. This was followed up with a unique opportunity for Aviva’s London staff to visit Dee and Aviva during their lunch break yesterday.
By Caroline Ayling on March 4th, 2009
Tags: Dee Caffari, Employee engagement, Sailing




