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Athletes Making Their Marque
By Jonathan | Apr 14th, 2014 | Brand marketing, Real Madrid, Nike, Adidas, Andy Murray, Michael Jordan, Lionel Messi, New York Knicks, Athlete endorsement, intellectual property

Jordan, James, Woods, Wade, Beckham, Brady, Bryant, Bolt. Marbury, Messi, Manny Pac, Shaq, Rafa, Roger, Rose and Ronaldo. You know the names, and, chances are, if you’re a fan of any of these...


New era for European club rugby sponsorship?
By Synergy | Apr 14th, 2014 | Heineken Cup, European Rugby Champions Cup, Rugby sponsorship, Brian Moore's Full Contact

Tim Crow talks to Brian Moore about the sponsorship implications of the new European club rugby tournaments on Brian's talkSPORT rugby show, Full Contact. To hear the discussion click here and...


Celebrity Endorsements That Pack A Crunch
By James Masters | Apr 9th, 2014 | Sponsorship, Synergy, Sponsorship consultants, Tiger Woods, PR, lance Armstrong, Gary Lineker ; celebrity ; endorsements ; ambassador, Walkers, Advertising Week, Ad Week, Land Rover ; Renault ; Blackberry ; SodaStream

It’s near the end of a recent episode of Have I Got News For You. Host Jennifer Saunders has revealed that the mystery headline the contestants were trying to guess was in fact, ‘Smokey bacon...


'UEFA's challenge is how to make the tournament meaningful'
By Synergy | Apr 4th, 2014 | UEFA Nations League

Tim Crow talks to Marketing Week about the marketing and sponsorship implications of the Nations League, UEFA's new bi-annual tournament for international teams starting in 2018. Click here for the...



JayT0989 Huge game for @QuinsRugbyUnion tonight, don't forget to get your free Easter Egg from @IGcom and a chance to win an awesome prize! #COYQ

5 hours 58 mins ago

tomglad RT @RichardGillis1: Why Crossfit and UFC are the two most important sports to emerge over the past decade - HT @josh…

6 hours 42 mins ago

LewisDavey1 Enjoying spending time with grandparents/collecting my Easter money #Easter

6 hours 51 mins ago

JayT0989 If anyone wants to do my ironing then feel free....

7 hours 19 mins ago

LewisDavey1 Nice work from @BudgySmuggler capitalising on the #RoyalTour with some custom GB trunks for Will and Kate's arrival.

7 hours 48 mins ago


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